Look professional across every platform with the latest technology in mobile websites. Lenava experts can help you choose the best way to keep your website looking good no matter how viewers access it.
At Lenava, we’ve put our industry expertise to good use by creating custom modules for business, financial, healthcare, education, and nonprofit websites.
With search engine traffic playing a huge role in a website’s success rate, it’s important to have a website designed to be easily findable by the major search engines.
At Lenava we power our websites with a custom content management solution called Innovate that we can tailor to your needs. Innovate makes it easy for you to update your own content and information.
and their benefits
Lenava’s approach to designing and developing websites, content management systems, online marketing, and creative graphic services keeps your website competitive and effective.
The Lenava Process is the core of what we do. The steps we take ensure your project comes in on time, on strategy, and on budget. It’s also what ensures that your web site will meet…
your organization’s objectives as well as the expectations of its visitors.
During the research phase of the project, we get to know your organization and the community you serve. We discover your brand values and marketing objectives, your primary…
secondary and tertiary demographics, and the economic factors affecting your organization. We ask about projected growth and goals.
Once you feel comfortable with the feel we have for your business, we set out to create your strategic plan and site map. In the plan, we establish how your core…
brand values apply to your online communications through web graphics, copy, features and functionality. We recommend options to enhance your users’ experience on the site and to achieve your goals. From there, we create a detailed site map, explaining all the pages your site will contain and the navigation throughout.
Our creative team can assist in the branding and web design process. When you have chosen a look and signed off on the content, we begin processing these pages through our technology department.
By replication of shared folders, Fault Tolerance is provided to us by using the FRS service. Load Balancing can be created by distributing folders across servers on the network.
Our staff of programmers and engineers transforms the graphics and copy to the final interactive product. We create the site for maximum functionality on all user platforms. Before launching the final site…
we host it on a demonstration site for your approval, as well as for internal testing on multiple formats and proofing.
Social media and email are different by nature but they can work together really well and form a successful strategy. Social media are very effective in expanding reach, building trust and generating traffic opportunities. While social media clearly fit well into building a strong brand image, email is more of a private nature, which means it is more efficient when it comes to sales and personalized direct communication.
Social media monitoring is the process of listening out for social media conversations that are relevant to your brand. Businesses engage in social media monitoring for several reasons, such as to connect with their customers, to provide customer support, to measure their social media reach, or to understand social media trends.
Just like with search engine advertising, the best way to get the most out of your social media channels is to spend a little money on it. With a social media advertising budget, you can boost posts, target audiences by interest and location, and gain interested followers quickly.
Our experts will run A&B testing on your campaign to get you the most opens and clicks for your money, and we will always give you a full report on how many and what percentage of emails were opened, who opened them and on what platforms, and what they clicked on from the email so you know what your most effective messages are.
Search engines, such as Google and Bing, bring more traffic to your website than any other source, so making your website easy for people to find in searches is one of the most important things you can do with digital marketing. Lenava has a couple different ways to help make this happen.
The first thing we do is make sure your new website has all the correct pieces to make it easier to search for. We’ll set you up with Google Analytics and make sure your content, keywords, and page titles are all optimized on the back end of the site.
Search engine marketing uses pay-per-click advertising to put YOU in the number one position in search results. Our PPC experts will cap your ad spend, manage your keywords, and make sure you are getting the most value for your advertising budget.